HONOR Reveals New Strategy to Boost Innovation in AI-Powered Smart Devices

In a strategic move aimed at strengthening its position in the smart device market, HONOR has unveiled its new corporate strategy, focusing on the development of AI-powered smart devices. The company aims to transform the user experience by offering innovative features that meet the demands of the digital age. This strategic shift marks a significant commitment to enhancing the integration of artificial intelligence in their products.

Key Highlights of the Strategy:

• AI-Powered Features: HONOR plans to integrate AI technology into its smartphones, particularly enhancing camera capabilities. One of the standout features is AI Upscale, designed to restore the quality of older images remarkably. This feature will initially roll out on the HONOR Magic7 series, supported by the Snapdragon®️ 8 Elite Mobile platform starting this March.
• Expanding Smart Imaging Systems: HONOR is also working on enhancing its AiMAGE imaging system through collaboration with major partners like Google Cloud. This partnership aims to bring even more AI-driven interactive features to HONOR smartphones, improving photo quality and delivering innovative photography experiences to users.

Why This Matters:

This move by HONOR reflects the company’s commitment to delivering advanced technologies that cater to evolving user needs. By focusing on artificial intelligence, HONOR seeks to enhance the user experience and offer innovative solutions that keep pace with the rapid technological advancements of the digital age.