Google Launches New AI Tools to Enhance Online Shopping Experience

Google has announced the launch of a new set of smart tools aimed at improving the online shopping experience through artificial intelligence. These tools are designed to make shopping more interactive and convenient by offering innovative features that help users find products that best suit their needs quickly and accurately.

Among the new features is a tool that provides users with personalized product recommendations based on their interests and browsing history. Additionally, Google has enhanced its visual search capability, allowing users to take pictures of products they wish to buy, with the search engine instantly displaying similar or matching items from various retailers.

Another major addition is the “Augmented Reality” feature, which enables users to preview products in their real environment before purchasing. For example, they can visualize how a piece of furniture would look in their living room or try on beauty products virtually.

These developments align with Google’s efforts to revolutionize the online shopping experience by integrating AI-driven solutions to meet the evolving needs of consumers in the digital age. These tools are expected to make online shopping smarter, more efficient, and highly personalized.